Keeping New Cyclists Engaged, Even When the Weather Has Other Plans

In collaboration with BYCS, Outride has compiled creative strategies and tools from various organizations and educators to provide ideas on how to sustain riding during the winter months! Learn from innovative programmers, including Outride Riding for Focus educators, Jeff Sanders (Minnesota), Natasha Lattin (Idaho), and Riding for Focus curriculum developer, Ben Rollenhagen (Central Michigan), along with other inspirational examples from around the world!

About BYCS / Outride

BYCS is an Amsterdam-based global NGO guided by the belief that bicycles transform cities and cities transform the world. We envision an urban future in which half of city trips are by bicycle by the end of the decade. Our mission is to nurture, strengthen, and scale community-led cycling initiatives globally, through a focus on what we call “the human infrastructure of cycling”, as we strive towards this bold vision that we call 50×30.

Outride provides research, cycling programs, and funding to empower all people to experience the social, emotional, and cognitive benefits of cycling. Since 2012, we have partnered with nearly 400 schools, and provided funding to over 250 community cycling programs, impacting over 50,000 youth annually.

Lauren Schuck